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ANC launches new brand to support new business development
February 28, 2020
(ANCHORAGE) – With more than $700 million in new development projects preparing to break ground at Ted Stevens Anchorage International Airport (ANC), the airport is launching a new “ANC” brand to give its business outreach a modern, new look as it seeks to attract even more projects to the state.
“We’re excited about the growth in cargo operations at Ted Stevens Anchorage International Airport,” said Alaska Governor Mike Dunleavy. “As global trade increases, ANC opens the door to new opportunities and this is positive for local and statewide economies. This is another example of how Alaska is open for business.”
The new brand is centered on the airport’s three-letter code, and provides a clean, modern aesthetic for outreach to prospective businesses and investors.
“It’s a bold, new look that emphasizes our airport code, which is how we are known around the world, and adds a 747 freighter silhouette, which sets us apart from most other airports,” Jim Szczesniak, Airport Manager said. “The new ANC brand reflects the motion/flow of Alaska’s elements, much like the motion/flow of business. We believe this new identity is more memorable and will increase our visibility as we market ANC to new cargo and air carriers and expand our efforts to recruit more MRO.”
Accompanying the new ANC mark is the slogan “World-class. World-close,” which underscores ANC’s value proposition as a world-class international airport equidistant from two of the world’s largest economies: Asia and North America.
“We continue to work closely with the Governor’s office to spread the news that Alaska is open for business,” said Szczesniak. “As we engage new prospective businesses and investors, we believe this new branding will help us make the best possible first impression and reinforce how serious we are about maximizing the economic potential of ANC.”
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| Media Contact: | Trudy Wassel; trudy.wassel@alaska.gov |
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Eland Conway; eland.conway@alaska.gov |
About Ted Stevens Anchorage International Airport
Ted Stevens Anchorage International Airport is an important gateway to the city of Anchorage and the State of Alaska. More than 5 million passengers fly through ANC annually. Ted Stevens Anchorage International Airport is responsible for approximately 15,577 airport & community jobs, earning $1 billion. That's 1 in 10 jobs in Anchorage.
The Alaska Department of Transportation and Public Facilities oversees 239 airports, 10 ferries serving 35 communities, more than 5,600 miles of highway and 776 public facilities throughout the state of Alaska. The mission of the department is to “Keep Alaska Moving through service and infrastructure.”
Keep Alaska Flying and Thriving
Ted Stevens Anchorage International Airport | 5000 W. International Airport Rd | Anchorage, AK 99502